Hi, I'm Kelly.

I'm an IT Solutions Designer for TD Bank, TD Auto Finance

Kelly Baum, IT Solutions Designer at TD Auto Finance

MBA IN INFORMATION SYSTEMS MANAGEMENT FROM WAYNE STATE, DEC. 2020

BFA IN GRAPHIC DESIGN FROM OAKLAND UNIVERSITY, MAY 2016

PROFILE: After taking a leap of faith to transition my career from graphic design to technology applications in April 2020, I'm a systems application owner and IT operations support professional for the auto finance division of TD Bank (previously Chrysler Financial) where I'm responsible for maintaining and enhancing Title Management, a car title processing system, as well as providing support for all funding systems.

Accomplishments:

  • Consulted on TDAutoFinance.com website refresh proposal (FY2021) and helped to design the customer experience and the application of brand standards to the UI.

  • Designed wireframes and executed on a design refresh for TD Auto Finance's U.S. employee intranet site.

  • Designed and assisted with the execution of a print consumer welcome letter for TD Auto Finance's new loan customers.

  • Lead visual components of department projects from initial concept to print or digital execution, such as the design strategy for TD Auto Finance's customer experience event for elite dealers at NADA 2019 which included print invitations, digital email and RSVP landing page design as well as signage and other print deliverables.

Previous Positions:

  • TD Auto Finance in Farmington Hills, MI: Senior Graphic Designer

  • Dayco Products in Troy, MI: Marketing and Communications Specialist

  • Dayco Products, in Troy, MI: Marketing and Communications Intern

  • VW Credit, Inc in Auburn Hills, MI: contracted eLearning Development Intern

  • ABB Robotics in Auburn Hills, MI: contracted Content Creation Intern

  • MRM//McCann in Birmingham, MI: Business Intelligence Visualization Intern

  • Kresge Library in Rochester, MI: Web Services Intern

  • Kresge Library in Rochester, MI: Marketing Intern

  • Citizen Newspaper in Ortonville, MI: Staff Reporter Intern

© 2020 Kelly Baum.